How to Package Your Brand Communications on Social Media
Why is brand Communication on social media important? Human beings are social and need communications to survive. Basic things like “kindly pass me the salt” go a long way to explain why we need communication. In Business the stakes are even higher. A1. Products and services will not sell themselves but only through messages being […]
Building Brand Authority On Social Media (#AfricaTweetChat)
In simple terms, Brand Identity is how a brand is known online by its current audience, the new audience that is searching on specific keywords and aspects corresponding to their needs. In most cases, the top searches become the authority. 1. What are some of the ways towards building brand authority online? 2. How can conversations boost […]
7 Proven Social Media Marketing Tips For Small Businesses
Social media marketing is now a ‘must do.’ The pandemic has shifted most businesses to the digital space and now most brands are connecting, engaging and selling through social media platforms. Twitter, Instagram, Facebook, LinkedIn, YouTube just to mention a few have provided a fair ground for small businesses to market their products and services. […]
Entrepreneurial Guide to Build a Sustainable Digital Brand for Business
With the rise in technology usage in the world, brands and organizations ought to adapt to the changes in marketing and how business will be handled. A number of people are securing themselves with the digital gadgets that will enable them connect with their audience on the digital space. This does not leave businesses behind. […]
9 Ways blogging can change your life for the better
Hello Champs, Blogging is not just a hobby or profession. It’s a life-changing experience. Well, did you know blogging has changed my life; paid my bills and now l can categorize myself part of the self employed? Nevertheless why is blogging important anyway? Find out! 1. It Boosts Your Confidence After writing and publishing few […]
6 Ways to point out a smart influencer marketer
You bought a smartphone, stumbled across a computer or rather a laptop and you were in readily available internet. Well, the next thing was you to gain a huge following on your social media that to some reasons you may not understand your purpose with them, right? Maybe, it was for your popularity, maybe you […]
20 Ways of Gaining Genuine Twitter Followers
A number of people are struggling to gain followers in twitter without knowing there are tips that can guide them for effective gaining. For instance, these are some of the ways in which an individual can genuinely gain followers. By turning on your geographical location. You can easily attract followers from your area. In most cases you […]
Importance of Positive Brand Image on Social Media
Brand image is the perception or impression your brand gives to its audience or potential customers. It is usually created over a period of time using all marketing efforts and platforms available such as social media, websites, television and other channels. Every entrepreneur aspires to build a positive brand image because they understand its importance […]
Michael Page Africa: Your Gateway to African Job Opportunities
Digital marketing keeps disrupting business industries day by day. Most brands were not ready for the intense digital changes they had to adapt to in 2020. Michael Page Africa has been in the fore front to help brands hire digital marketing talent in Africa and beyond. They also offer career and employer advice for brands. […]
Ways to Create Value Addition in Agribusiness
While farmers put a lot of effort in their farming, they tend to get the least out of it when it comes to the market and it’s only through value addition that this trend can be reversed. Thus, why l wrote this article on ways to create value addition in agribusiness. Value addition is achieved […]