How Social Media Activity Impacts Brand SEO
Social media has power. But do the social media activities affect your brand SEO (Search Engine Optimization) in any way?The world population is at 8 billion as we speak today, and it keeps growing. The digital has also transformed how we communicate, engage, do business and network with people across the globe. This is the […]
10 Ways to Use LinkedIn to Grow Your Business
In today’s competitive business landscape, social media has become an essential part of many companies’ marketing strategies. Among the various social media platforms available, LinkedIn stands out as a powerful tool for achieving a wide range of marketing goals. LinkedIn is the world’s largest professional networking platform, with over 900 million users in more than […]
14 Marketing Goals to Achieve With Twitter for your Business
In today’s digital age, social media has become an integral part of many businesses’ marketing strategies. Among the various social media platforms available, Twitter has emerged as a powerful tool for achieving a wide range of marketing goals. From building brand awareness and customer engagement to promoting products, conducting market research, and providing customer service, […]
11 Smart Tips to Use for Personal Branding on Social Media
Personal branding can be a great way to grow your business, but it can also help you find work. Whether you’re looking for a new job or just want to make sure that people know about your skills and talents, learning how to brand yourself on social media is a great way to let people […]
13 Social Media Marketing Tips for Beginners in 2023
Social media marketing is one of the most effective ways to get your business seen by new customers. It’s also one of the most challenging, because it takes time and effort to build a successful social media channel. It can be a tough business to break into. You need to have a good understanding of […]
How To Get Your Next Social Media Job
In this digital era where companies and people are trying to create value out of the free social media platforms which have now become too noisy is a task. Standing from the crowd and being able to be noticed to qualify for your next social media job needs you to not only be consistent in […]
7 Proven Social Media Marketing Tips For Small Businesses
Social media marketing is now a ‘must do.’ The pandemic has shifted most business to the digital space and now most brands are connecting, engaging and selling through social media platforms. Twitter, Instagram, Facebook, LinkedIn, YouTube just to mention a few have provided a fair ground for small businesses to market their products and services. […]
Michael Page Africa: Hiring Digital Marketing Talent in Africa
Digital marketing keeps disrupting business industries day by day. Most brands were not ready for the intense digital changes they had to adapt to in 2020. Michael Page Africa has been in the fore front to help brands in hiring digital marketing talent in Africa and beyond. They also offer career and employer advice for […]
Video Marketing as a Major 2020 Trend
2020 has been a showdown to most brands as most brand operations were affected by Covid19 pandemic. It was a year to test disruptive adaptability of brands on the digital platforms ranging from presence to using video marketing as a major trend in 2020 in their content creation and distribution. Social media users are now […]
Importance of Positive Brand Image on Social Media
Brand image is the perception or impression your brand gives to its audience or potential customers. It is usually created over a period of time using all marketing efforts and platforms available such as social media, websites, television and other channels. Every entrepreneur aspires to build a positive brand image because they understand its importance […]