Key Fatal Content Marketing Mistakes on Digital Platforms and Smart Solutions
As more businesses invest on digital platforms, content has been greatly identified as KING. Without content, a content marketer would not be able to effectively communicate to his or her target audience. Content being the key message carrier can be in text, image, video or audio depending on the choice of business. Content marketing focuses […]
15 Key Important Facts How Great Content Can Boost Your Brand
Branding yourself is as easy as you may think. But that works if only your content is relatable and of importance to your target audience. I remember joining Facebook as my first platform to interact with people I cannot meet face to face easily. I would post my poetry that in most cases was relevant […]
How to become an influential business blogger and its benefits
A number of bloggers find it difficult to differentiate themselves from the rest of the bloggers. Lately, there has emerged a set of bloggers that are focusing on providing content for businesses and using their platforms to blog for business. According to Corey Wainwright she defines business blogging as a marketing tactic that uses blogging […]
8 Best Ways to Improve on Your Tweet Performance
Twitter has become well known of its presence as the best platform to share your thoughts, news and engage with others in 280 characters in each post you publish. For instance, a number of people daily and companies will run a hashtag on the product or service to be advertised. This has become a major […]
Best Tips to Boost your Website Ranking using Content Marketing
Companies and individual brands are struggling in this era of digital marketing to make their content visible and found in their websites. A number have managed to brand using content to boost their website ranks on search engines such as Google. To start with, website ranking is the position in which a website takes on […]
Business need conversions; not preaching
It has come to the attention of a number of business companies and industries that marketing and advertising is different from the way people talk about it; more so digital marketing. You can preach about tips day and night but if you cannot give the conversions, it is all nothing but a waste of time. […]
Tell Your Brand Story Like It’s Your First Date
When you table anything about your brand, what comes in your mind? Have you ever gone to a first date with that crush you don’t want to disappoint? You share some nervous laughter, some playful banter, telling of jokes and most importantly, trying not to deviate from the fact that you are sharing about you? That’s […]
10 Best Ways to Tweet for Your Product or Service
At times we wonder how we can reach a number of people in a single tweet. Well, here are some of the best ways to come up with awesome tweets that can be of influence to the target audience of your product or service. 1. Own the product or service. You can start with a […]
10 ways to make content for marketing human friendly
For a number of reasons, businesses have failed to meet their set targets. Money has been used to do a number of digital advertisements but yet the harvest is still low. The problem might not be the product or service but the way you package the content. Remember you are posting for human consumption not […]
Building a Simple Brand That Stands Out
Most social media users are in one way or the other putting a lot of efforts to bring out their identity, personality, work ethic, goals, aspirations, fears and values to grow a community them. This trims down to branding. In the long run, the actions must make one unique and stay in mind of their […]