Founded under Convex Africa Limited
as an initiative, #AfricaTweetChat was launched on February 1, 2018. Janet
Machuka, the director of the company, founded the chat in order to bring
together Africaâ€™s best digital trainers to a central conversation that can
enable young and existing influencers, digital marketers, brands and
individuals learn more about digital marketing in the right way.
â€œ#AfricaTweetChat looks forward to bringing together experts and learners of
digital marketing across Africa to exchange ideas on how to build better brands
through content marketing,â€ she says.
The chats that usually happen on
Wednesdays are scheduled at 2100HRS EAT, 2000HRS CAT and 1900HRS WAT across the
She further narrates the objectives
of the tweet chat to be launching continental conferences, digital hubs and
expanding marketing possibilities to other countries. This is one way of
ensuring that the experts and learners in digital marketing have one voice
across the continent. Additionally, this will encourage the growth of marketers
who understand how digital marketing is done using great content to reach the
Janet has joined hands with a number
of top African digital marketing experts such as Miss Manjo
from South Africa, @Ugaman01 from Uganda, @TheNtilo
from Malawi, @KoloKennethK from Nigeria, @mannoakgotlaM
from Botswana, @Komana_mn from Zambia among others to execute the chats in an orderly
and educative manner. This will promote the individual growth and that of the
young digital enthusiast who will learn from them.
Africa Tweet Chat focuses on digital
marketing aspects such as content marketing, influencer marketing, digital printing, search engine
optimization, blogging; just to mention a few.
Anyone can be part and share content
on marketing using the hashtag #AfricanTweetChat. Let us expand the marketing
possibilities across African and worldwide.